The subscription price of each system is only part of the cost. Disconnected tools also consume staff time, fragment audit trails and make management information harder to produce. Software sprawl often develops quietly Businesses rarely set out to create a fragmented...
A CRM should do more than store names and contact details. The real opportunity is to connect client information, documents, communications, tasks, workflows and management insight in one operating environment. The CRM problem has changed Most organisations no longer...